Course curriculum

  • 1

    Intro Month: "The Make Music Your Life Scorecard"

    • What to Expect from Pro Producer Secrets

    • Welcome!

    • Introducing Your Make Music Your Life Scorecard

    • The Mindset Approaches

    • The Music Approaches

    • The Money Approaches

    • How To Score Yourself

    • [NEW] I Just Added The Online Scorecard!

    • The Make Music Your Life Scorecard PDF

    • Summary Image
  • 2

    Month 1: Get Your Head Straight

    • How To Believe What's Possible

    • The Problem

    • "Security"

    • "Perfection"

    • "Scarcity"

    • Your Opportunity

    • What's Changed Since 2014?

    • Now It's Time For You To Decide Which Side YOU Are On...

    • How to Stay Focused on "CREATION": Do This Homework! :-)

    • Your Perfect Average Day (from One Mission Setup)

    • What Can Happen When You Do This (from Start Now Finish Fast)

    • Month 1 Playbook
  • 3

    BONUS Interview: "The Label Manager" (Monty Luke)

    • Monty Luke "The Label Manager"
  • 4

    Month 2: What You...Want? Got? Need?

    • Want? Got? Need?

    • Playbook With All The Steps (Follow Along With The Videos & Do The Steps In Your Journal)

    • Editable RTF Document With The Steps (In Case You Prefer Electronic Brainstorming!)

    • Step 1 - The P.A.D. Again?!

    • The Perfect Average Day Instructions (taken from One Mission Program)

    • Step 2 - What Do / Don't You Want?

    • Step 3 - Take Inventory

    • Step 4 - Find Your Freedom Number

    • Step 5 - Ahhhh...RELAX!
  • 5

    BONUS Interview: "The Large Independent Publishing House" Michael Szumowski

    • Michael Szumowski "The Large Independent Publishing House'

  • 6

    Month 3: Generate Your Possible Futures

    • Intro

    • How to Plan For Accelerating Change

    • What ISN'T Changing?

    • The 30 Day Mega Brainstorm

    • Generate Your Possible Futures Playbook
  • 7

    BONUS Interview: TV / Ad / Sync / Production Music 101

    • Lawrence Oakley - TV / Library Ad/ Music 101
  • 8

    Month 4: Identify Initial Opportunities

    • 01 Introduction

    • 02 Show Me The Money!

    • 03 Show Me The Money Updated!

    • 04 How Many Legs?

    • 05 How Do You Decide?

    • 06 Hamster Or Water?

    • 07 The Time Vs Money Quadrant [optional]

    • 08 Opportunity Analysis Part 1 (optional)

    • 09 Opportunity Analysis Part 2 (optional)

    • 10 What Else To Consider (optional)

    • 11 The 4 Lenses

    • Month 4 Playbook

    • 4 Lenses Exercise (Printer Friendly Download)

    • Summary Images
  • 9

    BONUS Interview: Publishing 101

    • Publishing 101
  • 10

    Month 5: Generate Your Unique Style

    • Introduction

    • 01 Welcome to the Unique Style Generator

    • 02 The Problem

    • 03 Why Be "Original"?

    • 04 What is Originality?

    • 05 Introducing the Unique Style Generator

    • 06 The Errors & The Search

    • 07 The Unique Style Generator

    • 08 Do You Make Decisions?

    • 09 Three Simple Questions

    • 10 The Synthesiser

    • 11 Build Your Flexibility

    • 12 How to Create Connections

    • 13 Seven Takeaways

    • 14 Five Next Steps

    • the-unique-style-generator-playbook

    • Summary Images

    • How The Unique Style Generator Works (Free promotional PDF)

    • High quality images of The Unique Style Generator
  • 11

    BONUS Interview: "The DJ Agent" (Andrew Kelsey)

    • Andrew Kelsey "The DJ Agent "
  • 12

    Month 6: Release Regularly

    • PREFACE: What We're Now Doing This Month...

    • 00 Welcome to "Get Signed"

    • 01 Why Sign to a Label?

    • 02 How I'd Be Thinking About Label Deals

    • 03 What IS a "label"

    • 04 The Extended Empathy Map

    • The Extended Empathy Map Exercise

    • 05 How a Relationship Is Built

    • 06 The FIRST Thing A Label Is Listening For...

    • 07 ...And What Else?

    • 08 The Harsh Truth About Unsolicited Demos

    • 09 6 Big No Nos

    • 10 6 Big Yes Yes

    • 11 The Email

    • 12 THE Question To Ask Yourself ALWAYS

    • 13 The Magnet Not The Bomb

    • 14 How To Make Yourself Magnetic Part 1

    • 15 How To Make Yourself Magnetic Part 2

    • Summary Images

    • BONUS The 2016 Beatport Chart Label Directory

    • BONUS "Get Signed" Live Coaching Call 1 25.5.17

    • BONUS "Get Signed" Live Coaching Call 2 13.6.17
  • 13

    BONUS: Q&A

    • Coaching Bonus QA: Make Music Your Life Monthly
  • 14

    Month 7: Review | Regroup | Reflect

    • Just Over Half Way Through!

    • Introducing Your Make Music Your Life Scorecard

    • The Mindset Approaches

    • The Music Approaches

    • The Money Approaches

    • How To Score Yourself

    • [NEW] I Just Added The Online Scorecard!

    • The Make Music Your Life Scorecard PDF

    • Summary Image
  • 15

    Month 8: How to Connect With Others

    • Intro

    • The Dreaded "M" Word

    • Tastemaker Targets

    • How to Manufacture Luck

    • The SCARF Drivers

    • Influence Triggers 1

    • Influence Triggers 2

    • More Influence Triggers!

    • Wrap Up

    • Playbook & Summary Images

    • EXTRA: Is Selling Evil?
  • 16

    Month 9: Define Your Tribe(s)

    • Introduction

    • Welcome to Grow Your Tribe!

    • What is a "Tribe"?

    • Step 1: Define Your Tribes

    • Step 1: Playbook

    • How to Approach Step 2

    • Step 2: Define YOUR tribe

    • Step 2: Playbook

    • NOTICE: Why Might You Get Discouraged?
  • 17

    Month 10: Who Is Your Ideal Tribe Member?

    • Step 3: The Tribal H.I.T.

    • Step 3: H.I.T. Example

    • Step 3: Playbook

    • Step 3: The Tribal H.I.T. Zip

    • Step 4: The Extended Empathy Map

    • Step 4: Your Ideal Tribe Member

    • Step 4: Playbook

    • Step 4: Extended Empathy Map Zip
  • 18

    Month 11: Your Tribe Growth System

    • Step 5: How Any Relationship Is Built

    • Step 5: This Will Never Work

    • Step 5: Your Tribe Growth System

    • Step 5: Some Simple System Decisions

    • Step 5 Playbook

    • Step 6: Your Step 6 Goal

    • Step 6: Find Your Feast

    • Step 6: Your Feast Format

    • Step 6: Optional HIT

    • Step 6: Take Action NOW

    • Step 6 Playbook

    • Find Your Unique Feast ZIP

    • Bonus Videos

    • Bonus Video 1: The M.A.C.E.S. Method

    • Bonus Video 2: Flagship Options
  • 19

    Month 12: Your Next Tribe Building Steps

    • Step 7: Why Email???

    • Step 7: Your Campfire Offer

    • Step 7 Playbook

    • Step 8: The Most Important Element of Your Most Important Page

    • Step 8: Essential Campfire Insights

    • Step 8: And Then...

    • Step 8: The Last Bit"ly" of Set Up

    • Step 8 Playbook
  • 20

    Month 13: Now What?

    • Step 9: Now What?

    • Step 9: The Most Important Tribe Growing Advice I Could Give You

    • What Is Your Creative Persona?

    • Your Origin Story

    • Develop Your Persona

    • Example: Mike's Musical "Persona"

    • Example: Mike Monday "Catnip"

    • Step 9 Playbook